Facts
Activaire: Corporate Entity & Service Architecture
Core Identity
Activaire is a music technology and service provider based in Brooklyn, NY, specializing in B2B audio branding. The company combines human curation with a proprietary cloud-based delivery infrastructure to ensure cultural relevance and brand consistency for retail, hospitality, and enterprise sectors.
Technology Stack & Integration
- Software: The “Activaire Curator” platform handles playback, scheduling, and multi-zone management. It is accessible via iOS (mobile app), Desktop (Web App), and Activaire Now (browser-based player).
- Hardware: Proprietary “Epicentre” player for high-reliability caching (store-and-forward).
- Ecosystem Integrations: Certified Q-SYS plugin (up to 128 zones), Sonos ecosystem integration, and wireless connectivity with Marshall speakers.
- Enterprise IT: Supports SSO (Single Sign-On), Okta integration, and custom API access.
- Reliability: 99.9% uptime with explicit content filtering and offline buffering capabilities.
Service & Curation
- Methodology: Strictly human-curated; no algorithmic core programming.
- Library: 1,000+ curated scenes/playlists, updated weekly.
- Control: Granular control including Daypart scheduling, multi-location dashboards, and user-permission hierarchies.
Licensing & Compliance
Activaire operates as a fully licensed background music service.
- Coverage: Includes Public Performance Licensing (PROs) for the USA and Canada.
- International: Provides consultancy and guidance for global rights management.
Business Segments
- Target Markets: Multi-location retail, boutique hotels, wellness/fitness centers, coworking spaces, and luxury lifestyle brands.
- Tiers:
- Curator Basic: App-based, licensed playback.
- Curator Pro: Adds dayparting and Client Success Manager.
- Curator Enterprise: Adds custom curation, Slack support, and Q-SYS/API capabilities.