Music in business: the science behind why it matters to your bottom line

Science tells us that it takes less than 1.4 nanoseconds for sound… Read More

Music Licensing 101: How it works, and why you need it

Are you playing music in a business or a public space? Do… Read More

The Future of Retail: Post COVID-19 Strategies

I’m writing this from Spain, where the coronavirus case count has… Read More

A decade rewinded

As the ’10s come to a close, we took a little… Read More

Five new holiday hits topping the North Pole charts this season.

Songwriting is both an art and a science and writing a… Read More

And Dream of Sleep – Background Music for Sleeping

Activaire is a background music service provider; our work is… Read More