Get Legal: Why Can’t I Just Play Spotify in my Store?
There are three main reasons you can’t or shouldn’t just play Spotify… Read More
8 Critical Reasons Why Your Business Needs a Professional Background Music Service
Should you use a professional background music service? The answer is yes,… Read More
The Impact of Retail Music Strategy: Elevating Brand Perception
The right soundtrack does more than just fill the silence—it enhances your brand, forges emotional connections with customers, and differentiates you from competitors. Let’s explore how a well-crafted retail music strategy can significantly impact brand perception and why it should be a fundamental part of your branding approach. Read More
Create a Winning In-Store Music Experience
Crafting a memorable shopping experience is all about getting the details right,… Read More
Music for Business: How to Measure the Success of Your Music Strategy
Music for business is a soundtrack that expresses your brand's ethos and the aspirational desires of your customers. Each song you select must address one or more of your business objectives. When considering music for business, personal taste takes a back seat to brand authenticity, customer experience, and boosting sales. Read More
Why Human-Curation Outperforms AI for Retail Music Playlists
Music in retail isn’t just about filling the silence; it’s about crafting… Read More
Retail Music Service: Aligning In-store Music with Marketing and Promotions for Maximum Impact
Aligning your retail music service with marketing and promotional strategies can significantly… Read More
Music Licensing: Are you covered?
Music Licensing. Performance Rights Organizations (PROs) like ASCAP, BMI, SESAC, and GMR protect the intellectual property of songwriters, composers, and music publishers. They issue licenses and collect royalties on behalf of their members when their music is played publicly, whether in a coffee shop, retail store, or any business venue. This system is not only crucial for the livelihood of artists but also ensures that businesses can legally use their music to enhance their environment. Read More
Setting the scene with expertly curated music for hotels.
Learn about how music for hotels is a lot like the soundtrack to your favorite movies and how you can get that cinematic vibe for your property. Read More
Music Licensing for business 101: Learn how it works, and why you need it
Music Licensing for business 101: How it works, and why you need it. Are you playing music in a business or a public space? Do you have a license for that? Read More