Create a Winning In-Store Music Experience
Crafting a memorable shopping experience is all about getting the details right,… Read More
BBL Drizzy and AI-generated music’s glow-up
If you're familiar with the Kendrick and Drake beef, you will, like me, still have Metro Boomin's "BBL Drizzy" bouncing around in your head from time to time. Based on the consistent stream of BBL Drizzy memes that continue to pour in on TikTok and Reels, it's clearly still grabbing people's attention. The casual listener addicted to the catchy hook and party-jam vibe probably doesn't realize the vocals are AI-generated. I didn't. I had a busy week, and the song jumped into my head and wouldn't leave. I didn't have time to look into it, so I simply enjoyed it. A week went by, and I heard it everywhere. It was in much of the social media I saw, coming out of cars and people singing it on the street; it was ubiquitous. Read More
MOOD BOARD: RENDEZVOUS – Late Night Hotel Music.
Welcome to "Rendezvous," the playlist designed to elevate the ambiance of your hotel bar into the most sought-after club experience as evening falls. This collection is a sophisticated yet accessible blend of house music, perfectly suited for intimate dance floors where lights dim and the night's potential unfurls. Hotel music for late nights. Read More
Mood Board: The Magic of Mellow Vibes. Slower-paced background music sets the scene
Welcome to our Mood Board series, where we delve into the origins and inspirations behind our Playlists and Scenes and our approach to background music. Finding moments of peace and relaxation can feel like a luxury in a chaotic and fast-paced world. Yet, in places like hotels, lounges, and small stores, creating an atmosphere of tranquility and refinement is not just a luxury but a necessity. The secret ingredient? Mellow music. Read More
MOOD BOARD: VAGABOND SOUL – A Journey To The Khruangbin Universe.
Welcome to our Mood Board series, where we delve into the origins and inspirations behind our Playlists and Scenes. Today, we're looking at Vagabond Soul, a Playlist we made after obsessing over the smooth and soulful grooves of Khruangbin. Read More
Music for Business: How to Measure the Success of Your Music Strategy
Music for business is a soundtrack that expresses your brand's ethos and the aspirational desires of your customers. Each song you select must address one or more of your business objectives. When considering music for business, personal taste takes a back seat to brand authenticity, customer experience, and boosting sales. Read More
Why Human-Curation Outperforms AI for Retail Music Playlists
Music in retail isn’t just about filling the silence; it’s about crafting… Read More
Retail Music Service: Aligning In-store Music with Marketing and Promotions for Maximum Impact
Aligning your retail music service with marketing and promotional strategies can significantly… Read More
Press Play: Playlist and Scene spotlight, February 2024
Welcome to our monthly series Press Play, where we look at some… Read More
Music for business: the science behind how it adds value to your brand, delights customers and grows your bottom line in 1.4 nanoseconds
Music for business: the science behind how it adds value to your brand, delights customers and grows your bottom line in 1.4 nanoseconds Read More
Five songs you need to hear this month [February ,2024]
We have to admit, keeping this list to just five songs is… Read More
The Rise Of The Superfan: 7 ways to leverage in-store music with superfans
The superfan, a term once used to describe that friend who wouldn't shut up about their favorite artist, is now, thanks to data, a legitimate category and encapsulates a much broader segment of the population. We're no strangers to super fandom around here; it's what we do for a living. We are superfans. Read More