Five songs you need to hear right now!
We’re keeping things pretty Gen Z this time around. Here’s some bops… Read More
BBL Drizzy and AI-generated music’s glow-up
If you're familiar with the Kendrick and Drake beef, you will, like me, still have Metro Boomin's "BBL Drizzy" bouncing around in your head from time to time. Based on the consistent stream of BBL Drizzy memes that continue to pour in on TikTok and Reels, it's clearly still grabbing people's attention. The casual listener addicted to the catchy hook and party-jam vibe probably doesn't realize the vocals are AI-generated. I didn't. I had a busy week, and the song jumped into my head and wouldn't leave. I didn't have time to look into it, so I simply enjoyed it. A week went by, and I heard it everywhere. It was in much of the social media I saw, coming out of cars and people singing it on the street; it was ubiquitous. Read More
Music for business: the science behind how it adds value to your brand, delights customers and grows your bottom line in 1.4 nanoseconds
Music for business: the science behind how it adds value to your brand, delights customers and grows your bottom line in 1.4 nanoseconds Read More
Five songs you need to hear this month [February ,2024]
We have to admit, keeping this list to just five songs is… Read More
Music for Brands: quip & Beats – Your Ultimate Oral Care Jams
Welcome to a world where beats meet brushes; Activaire is your go-to for turning every space into a musical masterpiece. Music for brands is our passion but we're not just about curating playlists; we're about crafting experiences, and our love affair with music and branding is pretty nerdy and obsessive. Every track is handpicked to vibe with the space, the brand, and their fans. Read More
Five songs you need to hear this month [October,2023]
Here’s five tunes to keep you warm on these fall nights. We… Read More
Uniting Beats: How Global Tunes are Revolutionizing Background Music for Retail and Hospitality
For Millennials, who have witnessed the evolution of the digital age, and Gen Z, the digital natives, music is a universal language that transcends borders and generations. Background music is an instantaneous and authentic way to make customers and guests feel seen. Read More
Five songs you need to hear this month [September,2023]
Sigh, another summer has come and gone, but fall in its coziness… Read More
INDIE SLEAZE REVIVAL? REALLY?
Even Spotify’s official Indie Sleaze playlist is skeptical of its existence; is… Read More
The Fire Island Tapes
Discover the lost sound of Fire Island through a deep dive into recently discovered tapes featuring hundreds of DJ mixes from 1979 to 1999. Read More
The South Congress Retail Experience
Words and photos by Activaire’s CEO, Adesh Deosaran. Last month I attended… Read More
2023 music trends to keep your brand on track
Afrobeats is King. We predict a continued rise of Afrobeats in both music… Read More