2023 music trends to keep your brand on track
Afrobeats is King. We predict a continued rise of Afrobeats in both music… Read More
Shop local: Using music to highlight store types and local culture
Now that you know how music acts as a design element in… Read More
Get Legal: Why Can’t I Just Play Spotify in my Store?
There are three main reasons you can’t or shouldn’t just play Spotify… Read More
Audio Branding 101: Tap into your brand’s musical DNA
Your Brick-and-mortar shops are your customers’ window into your world. Every gesture… Read More
Learn how music impacts your store experience
Did you know music elicits an emotional reaction from listeners in 1.4… Read More
Five songs you need to hear this month [February,2023]
New music from Chameleon Lime Whoopiepie, Depeche Mode, Miss Grit, Lil Yachty, and Scowl. Read More
Playlist: The Spedup Version Music Trend: Over 150 Great Songs To Get You Started
refreshing way to listen to music. Are you tired of hearing the same old beats? Well, look no further! The Spedup Version is here to change the speed of your music and create a whole new experience. Read More
Playlist: Coachella 1999
The Coachella 2023 lineup dropped this week, and it's a juicy one. It got us thinking about the lineup for the first Coachella Music & Art Festival in 1999. Many acts are no longer active or have faded into obscurity, but this was a cutting-edge lineup at the time. For the mid-20s Gen X hipster crowd, Coachella 1999 was a dream. Read More
Indie Sleaze: We Are Your Friends
Harpers Bazaar, GQ, NME, and many others attempting to answer the question "What is Indie Sleaze?" I decided to provide my take. I was there, and it was fun, a lot of fun. Read More
Music and Nuanced Brand Messaging
In saturated markets, brand messaging and storytelling must be elegant, agile, and nuanced. Beauty brands like Glossier, Jecca, and Go Lunar use messaging over tech, pricing, or distribution models to keep their competitive edge in a multi-billion dollar industry. Business of Fashion describes how brands like Gymshark and District Vision feature "gentle messaging" as their unique value proposition to go up against activewear titans. Read More
Press Play: This month’s Playlist and Scene spotlight, January 2023
Welcome to the first installment of our monthly series Press Play, where… Read More
New Year, New Music!
It’s 2023, and so much new music is coming out in the… Read More